Tufts University's Health and Nutrition Letter (HNL)

Tufts University's Health and Nutrition Letter (HNL) logo

Volume 40   •   Number 10  •  December 2022

Beware of “Health-Washing”

Some health claims on packages or in advertising may be inappropriate or even misleading. This is sometimes referred to as “health-washing.” Common Claims. Even FDA-approved claims (like organic, “non” or “free,” reduced, light, natural, and naturally raised) don’t guarantee the food or beverage is an overall healthy choice. Here are …


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