From the July 2019 issue of Massachusetts General Hospital's Mind, Mood, & Memory (MMM)
Opposite Personalities Can Still Make Satisfying Decisions Together
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You might think that when one person is acting selfishly when it comes to a consumer purchase or other decision and his or her partner is more altruistic, only the selfish individual will be happy with the final decision. But in a recent study in the Journal of Consumer Psychology, researchers found that opposing approaches […]